These are the best products & services that I use and recommend for creating high quality videos & a successful YouTube channel.
I’m an affiliate for some of these resources so if you use the links I earn a small commission, but it’s no extra cost to you and it helps support Channel Empire 🙂
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Cameras & Lenses
Panasonic GH4: This is my best friend and my main camera for YouTube. For videos it’s one of the best cameras available.
Logitech C920 HD Pro Webcam: A #1 best selling HD webcam and very budget friendly. Great for quick videos and live web streams.
Panasonic 12-35mm f/2.8 Lens: High-quality and versatile lens for the GH4. Good to have for shooting any type of video.
Video Gear & Lighting
LimoStudio Triple Lighting Kit: Good lighting in your video is essential if you want the best quality. This is a #1 Best Seller and is great for beginners.
Benro Video Monopod: Super underrated piece of video gear. This Benro monopod has a fluid head and is a great deal. A videographer’s secret weapon.
Joby GP3 GorillaPod: Fantastic little tripod. Flexible and versatile. Comes in handy for tabletop setups and can support the weight of a DSLR camera.
Square Jellyfish Smartphone Tripod Mount: This awesome tool allows you to mount nearly any smartphone (and iPod) to a tripod or monopod.
Glide Gear Slider: A cheap camera slider that does a good job. Can be used as a tabletop slider or mounted on a tripod. Gets smooth pan and zoom shots.
Neewer 5-in-1 Light Reflector: For such a low price this is a must-have. It can produce some great lighting for your videos.
Neewer CN-160 LED Light: Extremely valuable LED light. Small, cheap, and gives off some powerful light. Can be mounted to the top of your camera.
Ravelli Tripod Dolly: An affordable tripod dolly that allows you to make your tripod more mobile to achieve some cool moving shots.
AmazonBasics DSLR Backpack: Super convenient backpack that I use to carry my cameras, lenses, batteries, chargers, SD cards, microphones, LED light, and Gorillapod.
Green Screen: A basic green screen is necessary when you want custom backgrounds in your videos. Very nice to have in a beginner’s studio.
Transcend 64 GB SD Card: When you’re recording HD videos (especially 4K videos) you’ll need a super fast and reliable memory card with enough storage space. This is what I use.
Audio-Technica ATR2100 Microphone: One of the best USB microphones you can buy. It’s my main mic for voiceovers, and it even has an XLR connection if you ever upgrade to a mixer. (See my ATR2100 review)
Rode VideoMic Pro: The most popular shotgun microphone for DSLR cameras. Audio is 1/2 of your videos. To get great sound quality you’ll want to have an external microphone like this one.
Sony ECMCS3 Clip Mic: Extremely affordable lav mic and a budget alternative to the Giant Squid.
Video Editing Tools
Apple Mac Mini: My main video editing beast of a machine that I couldn’t live without. I have the late 2012 model with a 1TB Fusion drive, Core i7 CPU, and 16GB of RAM.
Asus 23″ Full HD LED Monitor: One of the most popular full HD LED monitors. I love having the screen real estate and the 1080p resolution when editing my videos.
Audio-Technica ATH-M50 Headphones: Best-selling professional studio headphones. I use these to get my audio levels just right when editing my videos.
Logitech Wireless Performance Mouse: The most popular mouse amongst successful YouTubers and a #1 best seller. No wires and great for editing videos. Works on PC & Mac.
WD 1TB External USB Hard Drive: To keep all your video files you’ll need an external hard drive. This one has 1 terabyte (1,000 GB) of storage so you can save all your original footage and project files. It’s the one I use.
Adjustable Height Desk: A pricey desk, but it was well worth it. When I’m editing a video for hours I don’t want to be sitting. That’s bad for my posture, yo.
Final Cut Pro X (Mac): An advanced video editor for Macs. If you want to be a pro, this is what you’ll want to use. This is my go-to video editing application for most of my videos.
ScreenFlow (Mac): An awesome video editor for Macs. It’s extremely easy to use and has the ability to record your computer screen. I use this for all my screencasts.
Camtasia (PC/Mac): This is my backup to ScreenFlow. It’s a great video editing program that has the ability to record your computer screen.
Adobe Premiere Pro (PC/Mac): The advanced video editor for Windows. If you want to make professional videos, this is what you want. I have this for when I need to edit on a PC.
Web Apps & Services
iPage: Having a website to supplement your YouTube channel has so many advantages. Once you’re ready to set up your own website, use iPage. They’re cheap and reliable. Excellent web host for beginners. Click the pic to see the full guide:
Long Tail Pro: Premium keyword research tool that I use for almost all my videos. It’s my go-to software when I want to rank my YouTube videos #1 in search results.
Evernote: Free web/computer/mobile app that allows you to store notes in the cloud. I use it to save all my video ideas, outlines, most-used links, etc. It’s a must-have.
Google Drive: Free cloud storage app included with every Google account. I use it to store miscellaneous data that I use for my videos. I couldn’t imagine life without it.
Pic Monkey: Online photo editor that is extremely easy to use and packed with features. If you want to create eye-catching thumbnails for your videos, this is a fantastic tool. Watch my tutorial video.
Canva: An amazing online graphics tool. It lets you easily create professional looking graphics for social media. I use this as an alternative to PicMonkey sometimes. It works great if you want to create custom YouTube thumbnails and even YouTube channel headers.
Buffer: My favorite free social media tool for posting to multiple social network sites at the same time. This comes in handy when you’re sharing your YouTube videos and even allows you to schedule posts.
Hoot Suite: Another free social media tool that is similar to Buffer, but it also has an interface that lets you see feeds from multiple social network sites.
Audio Jungle: One of the premium royalty-free music resources for YouTube videos. Very affordable for the quality and amount of audio tracks it offers.
Video Hive: Royalty-free video files from $1. Stock footage and motion graphics that make your videos stand out. Get with it.
Goo.gl & Bit.ly: Both of these are free link shortening services that I use for my YouTube video descriptions. It’s important to shorten long links in your description because it looks better, takes up less space, and provides helpful statistics for testing and tracking.